Imani
Verified Customer
“It evens out the marks on my cheeks without making me look covered up.”
Serum-Infused Skin Melt Balm
Your effortless shortcut to hydrated, flawless-looking skin
✓
Visibly blurs dark spots and uneven pigmentation
✓
Refines the look of texture for a smoother, more even complexion
✓
Leaves skin with a fresh, healthy-looking glow that lasts
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★★★★★
15,000+ women trust Numi
One Balm Does It All.
No need for foundation, hydrators, or primers. One balm. Smooth coverage. Hydrated skin. Effortless glow.
Aaliyah
Verified Customer
“You can literally see the difference between my cheeks.”
Nia
Verified Customer
“I love how smooth and glowy my skin looks. This gives me the prettiest natural glow.”
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♡ Made for every skin types
Still Struggling With Cakey, Heavy Makeup?
Traditional foundation can leave your skin looking heavy, dry, and unnatural. Numi is different — lightweight, skin-loving coverage that smooths, hydrates, and enhances your natural beauty.
Looks Like Skin
Lightweight, buildable coverage melts in without caking,
creasing, or masking your natural complexion.
Blurs Uneven Tone & Dark Spots
Softens the appearance of blemishes, discoloration and
uneven texture for a smoother-looking finish.
Hydration Meets Coverage
A skin-loving balm that leaves your complexion feeling
comfortable while giving it a fresh, natural glow.
Buy 1 Shade, Get 1 Free
One Balm. So Much to Love.
From dark spots to uneven skin tone, discover what one balm can do.
Hyperpigmentation & Dark Spots
Blemishes & Marks
Dull-Looking Skin
Texture & Fine Lines
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Skincare Meets Makeup in One Effortless Balm
What’s inside matters.
A thoughtful blend of skincare ingredients and nourishing essentials designed to make your complexion look smoother, fresher and naturally radiant.
Hyaluronic Acid
✓ Deep Hydration
✓ Plumper-Looking Skin
✓ Smoother-Looking Lines
Niacinamide
✓ Even-Looking Tone
✓ Brighter-Looking Skin
✓ Smoother-Looking Texture
Centella Asiatica
✓ Soothes Skin
✓ Calms Visible Redness
✓ Supports Skin Barrier
Vitamin E
✓ Antioxidant Protection
✓ Skin Conditioning
✓ Barrier Support
Jojoba Seed Oil
✓ Softens Skin
✓ Moisture Retention
✓ Silky-Smooth Feel
Hydrolyzed Collagen
✓ Skin Conditioning
✓ Smoother-Looking Skin
✓ Supple Skin Feel
HA+ Moisture Complex
✓ Lasting Hydration
✓ Moisture Retention
✓ Supple-Looking Skin
Beeswax
✓ Seals Moisture
✓ Prevents Moisture Loss
✓ Smooth Application
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Skin-loving formula · Made for everyday wear
Frequently Asked Questions
Will Numi actually cover my dark spots, redness, and imperfections?
Absolutely! Numi Serum-Infused Skin Melt Balm provides lightweight, buildable coverage that helps visibly even out your complexion, soften the appearance of dark spots, and blur redness and imperfections.
The best part? It looks like your skin, only smoother and more radiant. You can build up coverage where you need it without the heavy, cakey finish of traditional foundation.
How do I know which shade is right for me?
Finding your shade should be easy! Our shade selection guide helps you choose the closest match to your natural skin tone.
Not sure between two shades? We recommend choosing the one that best matches your undertone.
And if your shade isn't quite right, our customer support team is here to help you find a better match.
Is Numi suitable for mature, dry, or sensitive skin?
Numi is designed to combine beautiful coverage with skin-loving ingredients, making it a great option for different skin types.
Its serum-infused formula contains ingredients such as Hyaluronic Acid and Niacinamide to help hydrate and support smoother-looking skin.
Unlike heavy foundations that can emphasize texture, Numi is designed to blend seamlessly and soften the appearance of fine lines without settling into a thick, mask-like layer.
If you have particularly sensitive skin, we recommend performing a patch test before your first application.
Can Numi replace my foundation and skincare routine?
Numi makes your morning routine beautifully simple.
Our all-in-one balm combines the benefits of a skin tint with hydrating skincare ingredients, so you can achieve a fresh, even-looking complexion without layering multiple makeup products.
Simply swipe, blend, and glow. No complicated routine, no heavy foundation, and no makeup brushes required.
You can still use your favorite moisturizer and SPF underneath for additional skincare and sun protection.
How long does Numi last throughout the day?
Numi is designed to keep your complexion looking naturally fresh and radiant throughout the day.
Its lightweight, buildable formula blends comfortably into the skin without the heavy feeling of traditional foundation.
For the best results, apply it to clean, moisturized skin and build coverage gradually.
If you have oily skin or prefer a more matte finish, a light dusting of setting powder can help extend wear.